Acuity / Vision: Audience Management & Fulfillment

Acuity

iPacesetters’ advanced audience management solutions help publishers maximize revenue by enabling the use of highly effective and flexible audience acquisition and renewal techniques.

Acuity is an integrated audience management system that offers all the benefits of an in-house system combined with the security and scalability of an outsourced application. Acuity consists of four key elements:

  • Audience Interactions are a set of Web applications that enable your audience members to perform basic administration functions such as register, log in, search, buy, and manage their profile.
  • Publisher Portal provides the user interface that your employees use to manage your audience.
  • Acuity Services are a set of standards-based application programming interfaces (APIs) for building custom applications for serving and managing your audience.
  • Third-party Integrations allow clients to pursue a best-of-breed product strategy by feeding vital circulation and audience data to other applications such as sales force automation, CRM, accounting, inventory management, and content management systems.

How does Acuity work? Take the product tour:

Vision

Our classic audience management product, Vision, is a feature-rich subscription fulfillment and marketing system that supports multiple functions across a variety of audience touchpoints. Features include:

  • Secure, reliable, full-function Web access
  • Ability to create title-specific Web environments for subscribers
  • Intelligent e-marketing tools for cross-sell/up-sell at every subscriber Web visit or phone call
  • Complete Web customer service and e-commerce capability including renewal, change of address, payment, or account inquiry
  • PCI-compliant for secure credit card transactions
  • Robust reporting capabilities